• About Us

    Fragrant Harbour Global Foods Import

  • Our Dedicated Leadership Team

    Experts in Global Food Solutions

    Section image

    Yuxin Li - Vice President

    At 40 years old, Yuxin Li brings her expertise from Hong Kong to her pivotal role as Vice President in San Francisco. With over ten years of experience in the international food trade, she has significantly advanced the accomplishments of Asia International Trade Holdings. In addition to her current position, Yuxin founded and led a successful financial consulting firm for eight years, demonstrating her remarkable leadership and entrepreneurial abilities.

    Section image

    Sarah Johnson - Head of Sourcing

    Sarah is passionate about sustainability and quality. She oversees our sourcing operations, building strong relationships with suppliers worldwide to ensure we offer the best products to our customers. Her commitment to ethical sourcing practices not only enhances our brand reputation but also contributes to a healthier environment. With a focus on innovation, Sarah continuously seeks out new trends and technologies in food sourcing, ensuring we stay ahead of market demands while promoting responsible practices that benefit both our clients and the planet.

    Section image

    Michael Lee - Operations Manager

    With a keen eye for detail, Michael manages our logistics and supply chain processes. His expertise ensures that our products are delivered efficiently and meet the highest standards of quality. Michael is dedicated to continuous improvement, leveraging innovative technologies to streamline operations and enhance customer satisfaction. His proactive approach fosters collaboration across departments, driving our mission to provide unparalleled service and maintain strong partnerships with our global network.

  • Section image

    Quality First

    Our unwavering focus on quality drives every aspect of our operations, from the initial sourcing of ingredients to the final delivery to our customers. We implement stringent quality assurance measures that ensure each product adheres to our exceptional standards, which in turn builds trust and dependability in our brand. Our dedication to excellence is reflected in our proactive approach to continuous improvement; we welcome customer feedback and adjust our practices to adapt to their changing preferences, keeping us at the leading edge of the global food sector. Additionally, we uphold a commitment to transparency, offering our customers detailed insights into our sourcing methods and the origins of our products. This level of openness not only boosts consumer confidence but also solidifies our vow to maintain ethical business standards.

    Section image

    Sustainability Matters

    Our commitment to sustainable practices drives us to collaborate with suppliers who prioritize ethical sourcing and environmental stewardship. By focusing on renewable resources and reducing waste, we aim to leave a positive legacy for future generations. We aspire to motivate others in the industry to embrace similar sustainable measures, creating a unified movement that supports both humanity and our planet. Furthermore, we continually explore innovative strategies that improve operational efficiency while lowering our carbon emissions, ensuring our business growth is in harmony with the conservation of natural habitats.

    Section image

    Community Engagement

    We are committed to supporting the communities we engage with, taking an active role in local programs that enhance food access and educational opportunities. By building strong alliances with community organizations, we strive to make a significant difference and lift those who are less fortunate. Our joint efforts not only strengthen community solidarity but also foster an environment of kindness and support. Additionally, we focus on empowering community members through training sessions and educational initiatives that prepare them for a successful future, ensuring our dedication to community development remains impactful and enduring.